Is Your Business Growing? What To Look For In A 3PL Service

3PL (Third Party Logistics) is a service that allows you to outsource operational logistics from warehousing, all the way through to delivery, and ultimately enables you to focus on other parts of your business.

eCommerce Trends You Need to Know in 2021

In 2020, we saw an unprecedented boom in eCommerce – predominantly due to the ongoing pandemic. Now, with a 5-day lockdown just announced in Western Australia, it’s become more apparent than ever that business obstacles can strike at any time.

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Why You Should Advertise Using Letterbox Drops

It’s no surprise that letterbox drops are a useful method of reaching new and potential customers. If you find yourself questioning this statement… think back to the last time you redeemed an offer from a mailed coupon or learnt of a special promotion from a local business!

Above all, letterbox drops allow you to target people in a specific area in an incredibly cost-effective way. Let us explain:

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5 Considerations in Designing a Direct Mail Piece

Direct Mail is a great way to win more customers and encourage existing customers to increase their average spend value. It is important to consider your design and format when preparing your mail piece.

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Case study by VoPP for the Danish Cancer Campaign

OBJECTIVE

The “Harvest Lottery”, with cash prizes up to 1 million Danish kroner, constitutes a substantial portion of the Campaign’s lottery budget so they set out to compare print and email’s call-to-action performance. They hoped that through measuring the response and recollection rates of post versus email reminders, they would be able to decipher which channel elicited the best audience engagement and action. (more…)

Catalogues Remain Key Consumer Media

Roy Morgan has released new research that shows printed catalogues remain the most popular source of information for consumers in the grocery and alcohol markets. This is great news for Australia’s printing companies.  (more…)

Whatever happened to your shopping list?

 

 

 

 

 

 

 

“My job has always been to throw them out but instead I always read them”: Melbourne artist Kenny Pittock.

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Target Specific Customers

Identify and reach new customers using Australia’s Post’s complimentary online tool for targeted and promotional mail.

Campaign Targeter is an online tool from Australia Post that can help you plan and create effective promotional mail campaigns.


Watch a video explaining Campaign Targeter here.
View tutorials and user guides here.

If you would like Quickmail to help you with this online tool, feel free to contact us and we’d be happy to help!

Catalogues rank first for Cosmetics

With Australia’s population increasing at one of the fastest rates in the developed world, health care needs are on the rise as well as the number of pharmacists.

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Make your Marketing Initiatives the Most Effective

Consumer preferences for mail, email and online advertising vary according to the type of message being sent.  (more…)