Today marketers are constantly talking about the power of social media but the truth is that traditional forms of marketing, like direct mail, are still as effective as they ever were. read more…
Marketing should be the core of your business. It can make the difference between a blooming business as well as struggling business.read more…
11 hours ago
For the most part, mailboxes aren't fun environments. Bills, bank statements and unwanted letters clog up this marketing route, but you can stand out by making your direct mail campaign unique.
A fantastic way to do this is through juxtaposition. Can you think of a smart, innovative way to show how powerful your offering is by comparing it to something completely different? ... See MoreSee Less
1 week ago
Print marketing, whether it’s via direct mail, inserts or another means, works because the channel is more memorable, stirs the senses and creates trust.
Trust creates engagement.
And that engagement doesn’t end in the print channel, marketers can translate that communication into multi-channel marketing, either converting from digital to print or vice versa. ... See MoreSee Less