For the most part, mailboxes aren't fun environments. Bills, bank statements and unwanted letters clog up this marketing route, but you can stand out by making your direct mail campaign unique.
A fantastic way to do this is through juxtaposition. Can you think of a smart, innovative way to show how powerful your offering is by comparing it to something completely different? ... See MoreSee Less
Print marketing, whether it’s via direct mail, inserts or another means, works because the channel is more memorable, stirs the senses and creates trust.
Trust creates engagement.
And that engagement doesn’t end in the print channel, marketers can translate that communication into multi-channel marketing, either converting from digital to print or vice versa. ... See MoreSee Less