Data Programming

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Regardless of the type of business you are in we all have information which can be processed. Our Data Programming Services can help you make sense of your data and maximise your opportunities.

 

If you are spending hours doing repetitive data processing or looking to streamline your business’ workflow, we can develop an automated solution custom built for your needs. This includes Multichannel Distribution which enables fully personalised communications to be sent to multiple different formats including print, html email, SMS and web. We can also enhance your documents by including variable graphs, colours and barcodes.

 

This technology allows you to send emails to customers that request them and printed copies to other customers. We can also follow up bounced emails with a hard copy mailer if required. We can assist you to trigger follow-up processes based on your customer interaction.

 

Our team of programmers are experienced in multiple programming languages and can quickly implement robust and highly efficient solutions. Let us assist you to improve your communication workflow and take advantage of market opportunities.

 

Our Data Programming Services include:
– Automated Data Processing and Scripting
– Desktop, Web or Mobile Application Development
– Data Cleansing and Reports
– Technical Data Programming and Construction
– Multichannel Distribution
– Digital Archiving

 

 

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7 Reasons to Use Print Marketing

1. ENGAGEMENT
Consumers are more engaged when reading printed material, unlike websites, which are often skimmed in as little as 15 second visits (Print Power, 2014).

2. IT'S CREATIVE
A lot of brands take advantage of the creative potential of print marketing with many using innovations such as lenticular inks, holograms and scented paper.

3. TOTAL RECALL
When companies want to leave a memory in their customers’ minds, print is the strongest performer. People remember what they feel and see more than what they just hear (Bigelow and Poremba, 2014).

4. HAND IN HAND
Print and digital work together and deliver optimal marketing results. Research consistently shows significant jumps in ROI when print and digital marketing tools are adopted across one campaign.

5. FOLLOW THE TREND
Print holds a sense of legitimacy. The fear of spam, viruses and privacy invasion is enough to make people wary of clicking. There is no imminent danger in picking up a printed brochure.

6. RELATIONSHIP BUILDING
Because print is easily put down and picked up, it sticks around in the household or workplace, read again and again by others that come across it (Print Power, 2014).

7. SEND THEM SEARCHING
Print increases online search – with websites offering a virtual sales person 24 hours a day seven days a week, print can help you bring
people to your virtual window.

Source: VoPP
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