Data Archiving

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Data archiving is the process of moving data that is no longer actively used to a separate storage device for long term retention. Archive data consists of older data that is still important to the organization and may be needed for future reference, as well as data that must be retained for regulatory compliance. Data archives are indexed and have search capabilities so files and parts of files can be easily located and retrieved.

 

Data archiving is suitable for data that must be retained due to operational or regulatory requirements, such as document files, email messages and possibly old database records. The greatest benefit of archiving data is that it reduces the cost of primary storage. Archive storage also reduces the volume of data that must be backed up. Removing infrequently accessed data from the backup data set improves backup and restore performance, and lowers secondary storage costs.

 

The team at Quickmail has the skills and technology to be able to assist you to build and maintain a Data Archive system for your business.

 

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7 Reasons to Use Print Marketing

1. ENGAGEMENT
Consumers are more engaged when reading printed material, unlike websites, which are often skimmed in as little as 15 second visits (Print Power, 2014).

2. IT'S CREATIVE
A lot of brands take advantage of the creative potential of print marketing with many using innovations such as lenticular inks, holograms and scented paper.

3. TOTAL RECALL
When companies want to leave a memory in their customers’ minds, print is the strongest performer. People remember what they feel and see more than what they just hear (Bigelow and Poremba, 2014).

4. HAND IN HAND
Print and digital work together and deliver optimal marketing results. Research consistently shows significant jumps in ROI when print and digital marketing tools are adopted across one campaign.

5. FOLLOW THE TREND
Print holds a sense of legitimacy. The fear of spam, viruses and privacy invasion is enough to make people wary of clicking. There is no imminent danger in picking up a printed brochure.

6. RELATIONSHIP BUILDING
Because print is easily put down and picked up, it sticks around in the household or workplace, read again and again by others that come across it (Print Power, 2014).

7. SEND THEM SEARCHING
Print increases online search – with websites offering a virtual sales person 24 hours a day seven days a week, print can help you bring
people to your virtual window.

Source: VoPP
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