Consumer preferences for mail, email and online advertising vary according to the type of message being sent. (more…)
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Consumer preferences for mail, email and online advertising vary according to the type of message being sent. (more…)
Who are you going to target?
Its not just a question of buying a list and sending them a letter and a brochure hoping this will achieve the desired outcome. (more…)
Not only has e-newsletters stood the test of time, they’ve proven to be an effective tool in marketing to your customers.
Direct mail marketing is not dead, despite the prevalence of digital marketing. Physical mail can be more effective and personal, with higher engagement rates. Modern technology, like Quickmail Link, can make direct mail cost-effective. You can measure your mail campaign’s success through tagged URLs and unique offer codes. Physical mail is a tangible and trustworthy marketing tool.