Marketing with Direct Mail with Sophie Stott on 101 Business Radio

Home / Marketing with Direct Mail with Sophie Stott on 101 Business Radio

Did you listen to Sophie’s last podcast on 101 Business Radio? She recently went back to give an insight into Direct Mail Marketing. Click the button below to listen.

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Adding a yellow sticky note has been seen to improve responses by 10%. You can personalise them and place them on any part of the package.

One technique is to put a yellow sticky note on a page that seems to be ripped out of a magazine. Using a handwritten font on these improves engagement.
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Some photos from a great night at Catalano's Seafood Whitford City last night for the Family Business Australia event ... See MoreSee Less

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